Client Work · ACCOUNTING
GAS Accounting RE:
A sharper accounting identity system for a business that needed to look established and modern.
01 / THE BRIEF
What the work needed to communicate.
Create a more considered identity direction for a professional accounting business without losing the clarity and restraint expected in the sector.
02 / THE APPROACH
A system, not an isolated visual.
The visual language uses confident typography, controlled contrast, and a flexible mark to help the business feel established across digital and physical touchpoints.
03 / SCOPE
Selected project outputs.
- Identity direction
- Logo system
- Typography and colour direction
- Brand application studies
04 / THE OUTCOME
What the finished system changed.
A confident accounting identity designed to feel precise, modern, and easy to trust.
05 / NEXT PROJECT
Need something similar?
Tell us what needs to change and we will recommend the clearest next step.